About us

Welcome to S3 - Where Fashion and Creativity Unite!

At S3, we are dedicated to building a vibrant and inclusive platform that welcomes participants of all ages. From children and teenagers to adults including mums and men, we provide opportunities for everyone to showcase their creativity and style in the world of fashion. Our goal is to nurture and develop fashion icons of the future by giving them the tools and opportunities they need to succeed and make their mark in the industry.


Our Platform

S3 is dedicated to elevating fashion for all ages, offering stages where unique styles and expressions are celebrated. From avant-garde designs to classic elegance, we champion diversity and individuality in every stitch and seam. Our events cater to a wide audience: children, parents, and fashion-forward adults, all getting the chance to shine in their own right. This inclusive approach ensures that everyone, regardless of age, can find a place to express their fashion creativity.


Our Mission

Our mission at S3 is to empower individuals of all ages to reach their full potential in the world of fashion. We provide a nurturing platform that fosters creativity, innovation, and inclusivity, setting the stage for the next generation of fashion leaders as well as seasoned individuals who aspire to make their mark. Our efforts are dedicated to guiding talents towards prestigious opportunities and career-defining moments on global runways.


Our Vision

We aim to be the leading global platform for fashion across all age groups, recognised for discovering, nurturing, and promoting talent. Our commitment extends to advocating for diversity, sustainability, and ethical practices within the industry. We envision creating a vibrant community where creativity flourishes, dreams are realised, and boundaries are transcended.


Our Values

1. Creativity: At S3, we celebrate creativity in all its forms, fostering an environment where imagination and innovation know no bounds. We encourage our participants to push the boundaries of conventional fashion, exploring and experimenting with new ideas that reflect their unique perspectives and personalities. Our platform is a canvas for creative expression, where bold ideas and originality are not just welcomed but actively nurtured.

2. Inclusivity: We believe that fashion is for everyone. At S3, inclusivity is at the heart of everything we do. We strive to create a platform where every individual, regardless of age, gender, ethnicity, or background, feels represented and valued. This commitment extends to our events, our marketing, and our community engagements, ensuring that diversity is celebrated and all voices are heard.


3. Empowerment: Empowering our participants is fundamental to our mission. We provide tools, resources, and opportunities that enable individuals to express themselves authentically and confidently. By offering workshops, mentorship programmes, and exposure to industry leaders, we help participants gain the skills and confidence needed to thrive in the competitive world of fashion. Our goal is to inspire and uplift, ensuring each participant feels capable of making a positive impact.


4. Quality: At S3, we are committed to upholding the highest standards of quality in everything we do, from the craftsmanship of the fashion showcased to the details of event execution. We collaborate with top-tier suppliers, designers, and organisers to ensure that every aspect of our platform reflects excellence, sophistication, and professionalism.


5. Collaboration: We believe in the power of collaboration to achieve extraordinary results. At S3, we foster a spirit of partnership and teamwork among all stakeholders, including participants, designers, sponsors, and the community. By working together, we harness collective creativity and expertise to create more impactful and innovative fashion experiences. Our collaborative efforts help cultivate a supportive fashion community that thrives on mutual respect and shared success.


Join Us

Join us at S3 as we embark on an exciting journey to redefine fashion for all ages and inspire the fashion icons of today and tomorrow. Together, we can create a future where fashion is not only beautiful but also a platform for positive change and innovation.
Dr Helen Florence Nalini.

Envisioned by Dr Florence Helen Nalini

Dr. Florence Helen Nalini, an edupreneur and psychologist renowned for her contributions to education and psychology, founded S3 as an extension of her commitment to empowering individuals through fashion. Her distinguished achievements in the world of pageantry, including titles like Mrs. India 2021 and Ms. International People’s Choice Winner 2022, underline her leadership and passion for the fashion industry.

Pageantry Achievements

TIGP Mrs India 2021

Dr. Florence competed against 6,200 talented women during the auditions, was selected among the 52 women nationwide, progressed to the Top 15, and ultimately won the title of Mrs India 2021, also receiving the subtitle Mrs Glamorous Achiever 2021.

Ms. International World 2022

Dr. Florence competed in the Ms International 2022 Pageant and won the title of Ms. International People's Choice Winner.

Mrs International 2023

Dr. Florence was the first Indian to compete in the Mrs. International Pageant. She represented the Asia-Pacific region as Mrs. Asia-Pacific.

International Runway Model at Paris Fashion Week

At the 2023 Paris Fashion Week, Dr. Florence was one of the international runway models.